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For Immediate Release

December 8, 2008

 

VITAMIX® UNVEILS THE XL™

Largest Capacity Countertop Blender Combines Size, Power and Convenient Features

 

CLEVELAND — Vitamix Corporation, a recognized leader in blender technology since 1921, has introduced the XL — a premium blender featuring a powerful 4.2 peak horsepower motor and unparalleled 192-ounce real blending capacity.

 

The Vitamix XL’s design allows for reduced preparation time and increased efficiencies, including the ability to create multiple servings in a single batch (up to twenty-four 8 oz. servings), fast easy clean up, ergonomically designed container, process elimination and labor and time savings.

 

With its variable speed and pre-programmed timed cycles, as well as a pulse function for any selected speed, the XL gives the operator control over a product’s consistency and the ability to offer menu and meal options never before considered. The high-performance blade design provides a superior blend with consistent results and improved taste and nutrition.

 

“The XL is for those restaurant chefs, hotel and banquet managers and school and healthcare foodservice directors that make batches of the same item several times a day or are limited in menu items due to potential prep time or an inconsistent blend,” said Tony Ciepiel, vice president of Vitamix’s commercial division. “This high-performance blender joins a family of high-quality Vitamix products that will become a staple in commercial kitchens across the world. The 1.5 gallon real blending capacity will dramatically reduce prep time, while delivering unbeatable results. The XL gives chefs the ability to expand menu options, improve staff efficiency and create superior food taste profiles.”

 

In addition to the new XL, the Vitamix commercial product line includes:

 

Drink Machine Advance — The quiet, dependable workhorse that features six blender programs and three-stage ramping

 

Drink Machine Two-Step — Features a timer and automatically shifts from low to high during blending for best quality drink

 

Drink Machine Two-Speed — Manual, two-speed high/low capacity for full control

 

BarBoss® Advance — The professional bartender’s blender is 20 percent quieter than previous models

 

Blending Station® Advance — Ultimate flexibility in blending with choice of 93 speeds, programming capabilities and the most recipe programs in the industry

 

Vita-Prep® — Purée, blend and chop different ingredients at exactly the right speed

 

Vita-Prep® 3 — ≈ 3 peak HP motor provides unmatched performance when purèeing, grinding, chopping and more; trusted by chefs and culinary schools worldwide

 

Portion Blending System® Advance — Combines a powerful programmed blender and ice shaver for perfectly blended frozen drinks

 

Mix’n Machine™ Advance — The first-ever programmable frozen treat mixer

 

Rinse-o-matic® — Effectively rinses out dirty containers in less than five seconds using only cold water pressure

 

CIA™ Professional Series — Provides more power, control and options than any ordinary blender to create the same delicious recipes as the professionals

 

As the leading blending expert in the foodservice industry, chefs and foodservice providers have come to rely heavily on the diverse range of products and the high quality with which Vitamix products are tested and developed. There is a reason that chefs have called Vitamix products “flawless, magnificent and the best blenders in the world.”

 

With the goal of creating value for the operations and businesses that utilize its products, Vitamix equipment is specifically designed to improve speed of service to reduce customer wait time, handle tough ingredients quickly and easily and provide a consistent product to enhance the customer experience.

 

For more than 70 years, Vitamix has designed and manufactured quality engineered, high-performance drink blenders and food mixers. Built for outstanding durability and versatility, Vitamix products are the top choice of restaurateurs and bartenders for both front-of-the-house and back-of-the-house applications. Vitamix has blending experts, including a commercial chef and dietician, on staff ready to assist operators with their pressing needs related to profitability, labor optimization, food safety/sanitation and technology. To learn more, visit www.vitamix.com/foodservice. For more information on the new Vitamix XL, visit www.vitamix.com/xl.

 

 

 

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Amber Zent
Falls Communications
(216) 472-2389
azent@fallscommunications.com
Media Contacts
Rula Stamatis
Marketing Manager
Vitamix Corporation
(440) 782-2451
rstamatis@vitamix.com