Vitamix Wins Seventh Consecutive Best In Class Award

From Foodservice Equipment & Supplies Magazine

CLEVELAND – Vitamix®, a world leader in high-performance blending equipment for commercial and home use, is proud to be named the Best in Class beverage blender for the seventh year in a row by Foodservice Equipment & Supplies (FE&S) magazine. The company once again dominated the beverage blender category, being named Best in Class Overall as well as Best in Class by dealers, operators and consultants. Vitamix has won 25 FE&S Best in Class Awards since 2007. The awards recognize industry manufacturers with products or services that provide superior value to their customers.

The magazine annually asks its subscribers to evaluate manufacturers on seven key attributes: product quality, product value, product design and aesthetics, service and support, sales representation, product inventory and availability, and product information accessibility. Respondents – which include foodservice operators, dealers and consultants – prioritize the seven factors in order of importance and rate each individual company within the given product categories. FE&S then determines winners based on the resulting Best in Class survey data.

“We strive to create premium blending equipment that is the preferred choice of foodservice operators, restauranteurs and mixologists worldwide,” said Lisa Klein, vice president of Commercial Sales for Vitamix. “Our equipment is designed for the most demanding users and applications, and it’s satisfying to see that readers of FE&S agree. Vitamix products are used by many global chains and franchises to improve beverage consistency from location to location, as well as speed of service and overall profitability.”

A leader in commercial blending, Vitamix and its products have been recognized by a wide variety of industry awards through the years. The company places customer needs at the center of product development and purpose-driven innovation.

For more information on the 2015 Best in Class awards, or to view a full list of winners, please visit For additional information on Vitamix commercial products, please visit



About Vitamix®

Vita-Mix® Corporation (“Vitamix”) is a privately held family-owned and -operated company founded in 1921 that manufactures high-performance blending equipment for home and commercial use. The company’s commercial customer list reads like a “Who’s Who” of major restaurant chains, and gourmet chefs say their Vitamix machines are as important to them as their knives. A recognized leader in marketing and product innovation, Vitamix founder William G. “Papa” Barnard created one of the first infomercials in 1949 to demonstrate how the Vitamix blender could help people improve their health with whole foods, and the company developed the first true commercial blender in the early 1990s, which ignited the smoothie movement. Vitamix, whose products are known worldwide for their performance, durability, and reliability, continues to win awards for product innovation and is a recipient of the president’s prestigious “E” Award for Exports. Headquartered in Olmsted Township, Ohio, 19 miles from Cleveland, Vitamix products are manufactured in Northeast Ohio and sold in approximately 100 countries. For more information, please visit