Vitamix Cookie Statement

  1. What are Cookies?

    Cookies are small files that are sent to and stored in your computer by the websites you visit. Cookies are stored in your browser’s file directory. Cookies may be stored only for the time you are in a given site, called a session cookie, or they may remain stored in your browser for a defined period of time beyond your current session, known as a persistent cookie. Cookies work in combination with content within the website itself, to capture and remember information. To learn more about these technologies and how they work, please see

  2. Understanding why Vitamix uses cookies.

    Vitamix uses cookies on our website to distinguish you from other users of our website. This improves your overall experience when using our website and ensures site functionality and performance. The Vitamix Cookie Policy should be read in conjunction with the Vitamix Privacy Statement governing use of our website. By continuing to browse our website, you consent to our use of cookies.
  3. How does Vitamix use cookies?

    Cookies make navigating our Site easier by saving your browsing preferences. We use cookies to understand our customer’s usage of Vitamix’s website and other customer preferences (such as country and language choices). We also use cookies to provide us with aggregate data about site traffic and site interaction, to identify trends and obtain statistics so that we can offer better site experiences and tools in the future. Cookies on Vitamix’s website fall into four main categories:

    • Strictly Necessary: These cookies are essential for running our website and are key to providing you with a seamless site experience. These include cookies that allow you to be remembered as you explore the site within a single session or, if you request, from session to session. They help make the shopping cart and checkout process run smoothly, as well as assist in security issues and conforming to regulations.
    • Functional and Performance: These analytic cookies allow us to improve the website’s functionality by anonymously tracking usage. We do analytical profiling to understand unique users reading a particular article to identify what is popular. We also look at where content is accessed so we know how to arrange our site for optimal user experience. In some cases, these cookies improve the speed with which we can process your request, allow us to remember site preferences you've selected, and help connect you to your social networks. We count clicks on “Like” and “Tweet” plugins and what content from our sites was shared or referenced. De-selecting these cookies may result in poorly-tailored recommendations and slow site performance. You also may not be able to share effectively with Facebook, Twitter, or other social networks. We also examine what type of reference was used to reach our sites, such as an email campaign or a link from a referral site, so we can estimate the effectiveness of our promotions and advertising campaigns.
    • Personalization: These cookies help make the content as personalized as possible, for example by showing you targeted banners and relevant recommendations of Vitamix products.
    • Advertising: These cookies collect information to help better tailor advertising to your interests, both within and beyond the Vitamix website. The data collected is Non-Personally Identifiable Information and does not identify you as a specific individual. De-selecting these cookies may result in seeing advertising that is not as relevant to you.
  4. How can I change my cookie settings?

    You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You can review the options available to manage cookies in your browser. Different browsers use different ways to disable cookies, but they are usually found under a Tools, Options or Help menu. If you turn cookies off, you may not be able to browse this website. If you delete your cookies from the browser, you may need to remember to re-install opt-out cookies. To find out more about cookies, including how to see which cookies have been set and how to manage and delete them, visit

  5. “Sharing” tools on Vitamix webpages.

    Vitamix webpages contain embedded “share” buttons to enable users of the site to share content with friends through social networking sites, such as Facebook and Twitter. These third-party websites may set a cookie when you are logged-in to their respective service. Vitamix does not control the setting of cookies from these third-party websites. Please check the third-party websites for more information about their cookies and how to manage them.