Image of Pregnant Woman Eating Salad


Promoting whole food nutrition during preconception, pregnancy, and postpartum.

Starting Early to Make a Lifetime of Difference

Research on the Developmental Origins of Health and Disease (DOHaD) shows that a birthing person’s food choices before, during, and after pregnancy significantly impact the health of their baby. These stages provide a unique opportunity to establish taste preferences and lay the foundation for long-lasting benefits that can potentially prevent adverse health issues later in life.

Image of Pregnant Woman, Woman Kissing Baby, and Hands Holding Vegetables.
Vitamix Foundation

“Our studies have shown direct links between early life nutritional and social environments and risks for chronic disease in later life among offspring. Stressors before birth lead to anatomic and epigenetic changes in offspring that dramatically elevate their risks for chronic conditions. Our current epidemic of diabetes and obesity will not be substantially abated without addressing maternal nutrition"

-Dr. Kent Thornburg, OHSU

Image of Woman Smiling Holding Baby

Fostering Optimal Maternal and Infant Health

Our focus on plant-based, whole food nutrition is rooted in extensive research, highlighting the profound benefits of a nutrient-rich diet during pregnancy. We take proactive measures in supporting a wide range of initiatives, including combating preterm birth, promoting breastfeeding, and addressing critical issues like maternal mortality. Through the power of plant-based nutrition and comprehensive nutrition education, we strive to enhance maternal health and to foster optimal prenatal development and maternal outcomes.

Did you know?

According to Research

of pregnant people Are considered iron deficient during pregnancy.1
of pregnant people Gain outside the recommended healthy amount of weight during pregnancy.2
WOMEN DIED Of maternal causes in the United States in 2021.3
Prenatal Icon

Transmission of flavors from the maternal diet can impact a child's food choices long before they are introduced to solid foods.

Birthing Beautiful Communities

Grantee Spotlight

Doula Nutrition Course

The Vitamix Foundation partnered with Birthing Beautiful Communities to support a four-session American College of Lifestyle Medicine (ACLM) Food as Medicine Preconception, Pregnancy, and Postpartum Nutrition course.

Explore Our Other Focus Areas

First 2,000 Days
First 2,000 Days
From Birth to 5 Years
Laying the foundation for a healthy lifestyle.
Advancing the Science
Demonstrating the power of whole foods.
Image of USA Map with Active Grants Dots

We Have Active Grants Nationwide

The Vitamix Foundation supports programs across the U.S. focused on improving health and well-being of mothers, children, and their future generations.